Our company

Our vision

For a mentally stronger, kinder, and more resilient world, where everyone gets to feel successful at life.


Our belief

If you provide people with the fundamental information to reset, nurture and grow their physical, mental, emotional, and social wellbeing, they can live the life they aspire to, and live it well.

We create science-backed tools to help them do just that. 

Our founder

Sarah has spent the last ten years working on helping people understand how their behaviour can affect choices and outcomes. A core part of that work has involved researching and testing hundreds of self-improvement interventions and in turn, discovering a pattern of which work best (‘the modify 8’), and how they interact or antagonise one another.

As both a qualified self-development coach and NLP Practitioner and now the author of the modify workbook, Sarah hopes to share with as many people as possible the achievable steps they can take to happier living.

“More so than ever people are feeling overwhelmed, anxious, and uncertain—often attempting to fix an issue with a ‘self-improvement cocktail’ of their own making. But rarely do they consider the optimum starting point or how various interventions will work alongside each other.

People start a diet before addressing their habits, try a new productivity tip without first understanding why they can’t focus, or attempt to improve a relationship before questioning any underlying beliefs and expectations.

I wanted to help people find the most useful interventions to create a rock-solid foundation for their wellbeing. I did. Enter modify.”

Our values

Intelligence

Based on sound scientific thinking and proven methods.

Our content has been carefully distilled and blended from the works of many highly regarded psychologists, neuroscientists, academics, and thinkers of our time.

Our products help people to make intelligent choices and decisions to avoid wasting time and energy pursuing unsustainable, or unhelpful alternatives.

Kindness

More than just considerate or generous behaviour; an essential skill.

We are committed to modelling kindness through how we speak and write, through the choices that we make, and in how we treat other people and the planet.

We encourage everyone we engage with to be kind. Because kindness is contagious, it shows someone you see them, and has the power to inspire positivity and hope. 

Curiosity

Innovative ways to help people create and live a life they love.

We love to dig deep and discover what is hidden beneath the surface of ordinary life. Our curiosity drives us to ask questions, try new things, and explore all the possibilities and opportunities open to us.

Our curiosity gives us courage to fight fear and doubt and supercharges our critical thinking so that we can be open-minded and thorough.

Design

Good design helps us communicate quickly and with clarity.

It is important to us that everything we create is aesthetically pleasing and a pleasure to engage with. We take time to make things well. Everything we do is by design, not default.

We reflect our explorative and fresh approach to product content by pushing the boundaries of design too—always looking for the most aesthetically appealing layouts and materials.